CO-BRANDING AND CUSTOMIZATION
What is co-branding?
Co-branding with Project WET means collaborating to tailor selected educational publications with your organization’s logo and description. This streamlined, cost-effective program empowers businesses, utilities, government agencies, and other entities to deliver personalized Project WET educational materials within their communities. These customized resources can be distributed at events, among employees, or directly to schools and customers. Co-branded publications are available in both print and digital formats, meeting your specific distribution needs.
Why co-brand with Project WET?
Co-branding with Project WET offers a multitude of benefits beyond mere visibility. It’s a strategic alignment with the leader in water education that showcases your organization’s commitment to community engagement, sustainability, and educational excellence. By co-branding, you position yourself as a leader in social responsibility, investing in the future of our planet and its citizens. With water education being a critical component of STEM (Science, Technology, Engineering, and Math) initiatives, co-branding with Project WET not only achieves educational objectives but also cultivates goodwill and trust within your target audience.
How does co-branding work?
1. Select one or more Project WET activity booklets. Contact us to request samples.
2. Submit your logo and description of your organization.
3. Select your distribution method (print or digital) and quantity.
4. Project WET produces a price quote based on your distribution method. Pricing starts at just $2,500.
5. Review proofs and finalize delivery timeline.
To get started, contact:
Morgan Close, VP of Projects and Programs
morgan.close [at] projectwet.org (subject: Cobranding%20Inquiry) (morgan[at]projectwet[dot]org)
406-585-4118
Success Stories
The Metropolitan Water District of Southern California was seeking a “next level” engagement tool to use with local schools and at community events. After using Project WET materials for many years through California Project WET for trainings and as handouts, they decided that co-branding an excellent student booklet was the best bang for their buck. They chose to co-brand 4 different titles to use in their events and with schools: Water in Your City, Water Reuse, Conserve Water, and Discovering Drought KIDS (Kids in Discovery Series) booklets. They printed 2,000 copies of each title, which were chosen to strategically align with their educational goals.
"It was a very easy process. [Co-branding] allowed us to invest in pre-developed and well-tested materials from an organization that had a good track record of being leaders in their field. It was very cost-effective and saved us the time and money of trying to 'reinvent the wheel'."–Karen Pate, Director of Crystal Springs Preserve, Florida
The Washington State Conservation Commission chose Project WET as their education partner in co-branding 3 excellent KIDS booklet titles that align with their programming: Water, Agriculture and Food, Watershed Protection, and Stormwater. These giveaways are an important part of their educational offerings and provide a fun and educational “leave behind” at events so that youth can learn and also share the lessons with their parents.
