Project WET Activities Reach Thousands of Children on World Water Day 2014

For immediate release: March 18, 2014

Contact: Nicole Rosenleaf Ritter, Communications Manager, Project WET Foundation | 406-585-4115 | email

Bozeman, Montana—Hundreds of corporate volunteers, water educators and local conservation groups will lead nearly 15,000 school-aged kids in fun, interactive Project WET activities to teach about water conservation, the water cycle, healthy hydration and recycling during events held around the globe in observance of World Water Day 2014.

"Our partners in the Project WET Network and employee-volunteers from our corporate sponsor Nestlé Waters are reaching unprecedented numbers of kids with vital water information this year for World Water Day," said Dennis Nelson, President and CEO of the Project WET Foundation. "Project WET activities are being used in approximately 30 countries for World Water Day, including at water festivals in three U.S. states."

Image courtesy of WaterVentures, Florida's Learning LabIn Florida, about two dozen Nestlé Waters North America employees assisted Crystal Springs Preserve staff in educating more than 450 fourth graders about water during a water festival held in late February to kick off World Water Day. This Friday, nearly 100 fifth graders from two Connecticut elementary schools, Trailblazers Academy in Stamford and Veterans Park School in Ridgefield, will attend a water festival in Stamford. On the same day, approximately 80 fifth graders from the Harmony School of Nature and Athletics will take part in another water festival in Dallas. In all, more than 500

Nestlé Waters employees worldwide are volunteering for these and other fun, interactive events focused on increasing water awareness and promoting meaningful personal action.

Project WET will also pilot new educational tools exploring the link between recycling, water and energy with 50 educators in Shanghai, China; a city experiencing extraordinary business-driven population growth and related water management and environmental protection challenges.

"The UN set the 2014 World Water Day theme as ‘Water & Energy,'" explained Project WET Foundation Senior Vice President John Etgen, who is in China this week to take part in World Water Day observances. "We want to make sure that children understand not only the role that water plays in generating energy but also how they can take action to save water and energy by recycling at home and at school."

About the Project WET Foundation: Since 1984, the Project WET Foundation has been dedicated to reaching children, parents, teachers and community members with action-oriented water education to enable every child to understand and value water, ensuring a sustainable future. Project WET ("WET" stands for "Water Education for Teachers") is active in all 50 U.S. states and more than 65 countries worldwide.

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