Nestlé Waters and the Project WET Foundation are observing World Water Day 2015 by educating 9,000 children around the world about water. Water festivals being held in Nestlé markets in 34 countries represent the launch of a renewed 4-year agreement between Nestlé Waters and Project WET, extending a partnership that has endured since 1992.
Project WET President and CEO Dennis Nelson—who will join Nestlé Waters employees at an employee-led community water festival in the United States on Saturday, March 21st—called the new agreement important for the long-term success of Project WET’s unique brand of action-oriented water education.
“Two decades of support from Nestlé Waters have allowed us to reach people and places that we could not have without their partnership,” Nelson added. “Getting our objective, science-based water education resources and training into the world helps build water literacy and instill a water stewardship ethic among people of all ages and nationalities.”
This year, about 700 Nestlé Waters employees will volunteer for World Water Day festivals. These employees will lead approximately 9,000 children in interactive learning through customized Project WET lessons that focus on watersheds, recycling, water conservation and healthy hydration. Festival numbers have increased dramatically over the past five years, with almost double the children learning and more than four times the number of employees involved compared to 2010.
Nestlé Waters has also helped launch Project WET programs in several countries including China, Egypt and Nigeria in conjunction with state and federal education ministries and local nonprofit organizations. In China alone, more than 250,000 students in about 300 primary schools are using Project WET activities thanks to the Project WET-Nestlé Waters partnership. The renewed agreement between Project WET and Nestlé Waters ensures the expansion of Project WET through other Nestlé Waters markets as well as the continuation and growth of events such as the World Water Day festivals.